About us
BIG IDEAS Visual Merchandising is a global full-service agency specializing in retail strategies, creative concept development, and worldwide execution at the point of sale.
Our team of experienced retail and visual merchandising experts supports brands along the entire customer journey – from strategic planning and creative design to the global rollout.
With local teams worldwide, we bring innovative concepts to life at almost any location – efficiently, consistently, and with measurable impact. Our mission: to create unforgettable brand experiences that delight customers and drive measurable sales growth.
BIG IDEAS has offices in Europe and the United States and partners with leading international brands across industries.
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ABOUT US
MATTHIAS
SPANKE
ABOUT US
SPANKE
MATTHIAS
Matthias Spanke is a retail and visual merchandising expert with more than 25 years of experience in creating successful brand presentations. His career began in Europe and later took him to New York where he served as Vice President and Creative Director of Visual Merchandising at Macy’s.
Today, as the Founder and CEO of BIG IDEAS Visual Merchandising, Spanke develops innovative global strategies and supports leading brands in their international execution at the point of sale.
In addition, he is the author of several industry books and a regular contributor to publications on retail, branding, and consumer behavior – always with a practical, inspiring, and results-driven approach.
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